Seattle, WA – Sparkling Ice®, made by Talking Rain Beverage Company®, is proud to announce that Sparkling Ice Maker ™, the brand’s voice assistant cocktail configurator that recommends crafted Sparkling Ice recipes, took home the Platinum Award for their development of the voice skill, at the 2020 Hermes Creative Awards. The Sparkling Ice Maker ™ was nominated in the electronic media / social media / interactive media audio & radio category.
Serving as an international competition for creative professionals, the Hermes Creative Awards evaluates the creative industry’s best publications, branding collateral, websites, videos, and advertising, marketing and communications programs. In conjunction with Hawkeye Agency, Sparkling Ice has received the highest level of honor in the category for the voice skill submission.
“We are thrilled that our Sparkling Ice Maker has been recognized by the Hermes Creative Awards this year,” said Chris Hall, CEO of Talking Rain. “It’s an absolute honor to work alongside such a creative team at Hawkeye Agency, who has led the charge in creating such an innovative, fun product for our consumers.”
Sparkling Ice Maker ™ is a voice skill using Google Assistant and Amazon Alexa to provide consumers with Sparkling Ice cocktail and mocktail recipes to make in the comfort of their own homes. Consumers can quickly engage with the virtual bartender by downloading the Sparkling Ice Maker skill in the Amazon Skills or Google Store then simply say, “Alexa/Hey Google, launch Sparkling Ice Maker.” From there participants can request a recipe based on their favorite Sparkling Ice flavor or spirit type or receive a random suggestion from a Sparkling Ice mixologist.
Sparkling Ice has crafted numerous delicious cocktails over the years using their 18 flavors, as well as their limited-time flavors. With the Sparkling Ice Maker™, these recipes now live virtually in the smart devices located in approximately 87M homes. Recipes are also available online at www.sparklingice.com/recipes.
About Sparkling Ice Beverages
Sparkling Ice beverages are made with zero sugar and combine sparkling water, real fruit flavor, colors from natural sources, and vitamins and antioxidants to offer great tasting, lightly carbonated beverages. Sparkling Ice is a division of the Talking Rain Beverage Company with products available in retail locations nationwide.
Sparkling Ice offers eighteen fizzy, fruity flavors including Black Cherry, Black Raspberry, Cherry Limeade, Classic Lemonade, Coconut Pineapple, Crisp Apple, Fruit Punch, Ginger Lime, Grape Raspberry, Kiwi Strawberry, Lemon Lime, Orange Mango, Peach Nectarine, Pink Grapefruit, Pomegranate Blueberry, Strawberry Lemonade, Strawberry Watermelon, and new in 2020, Coconut Limeade. In 2019, the beverage company introduced its edition of caffeinated sparkling waters, Sparking Ice +Caffeine, which is available in six flavor varieties including Black Raspberry, Blue Raspberry, Triple Citrus, Strawberry Citrus, Orange Passion Fruit, and new in 2020, Cherry Vanilla.
Sparkling Ice is committed to building a sustainable future. The brand connects with partners who prioritize these important efforts and are committed to being a voice in the education of how we can all do our part. Sparkling Ice is committed to: Reduction, Education and Support.
For more information, please visit https://www.sparklingice.com.
About Hawkeye
Hawkeye, powered by Epsilon, is a one-of-a-kind human experience agency. We orchestrate experiences for people across their customer journey—leveraging human insight, the world’s best data, empathic creativity, and the most powerful technology available. We do all this to deliver business results for our clients, and to create more meaningful connections between humans and brands. We call these Connections Designed to Matter™.